Advertise
Advertise in the magazine and blog
Our readers are mostly women, but we also appeal to fashion conscious male avatars. All our readers are interested in finding quality fashions for their avatars and for their virtual spaces.
We reach over 11,000 readers every issue. Reserve your space now for our next issue. Don’t delay, ad space is available on a first come first serve basis. Ad submission deadline is the 25th of each month.
Ad Space Prices
2pg Spread: L$10,000
Full Page: L$6,500
Half Page: L$4000
Quarter Page: L$2000
Premium Placement (First 20 pages)
2pg Spread: L$15,000
Full Page: L$11,000
Second Style is a periodical publication. Therefore, the price quoted is the price per publication.
SPECIAL DEAL
Save money by purchasing ads in multiple issues.
Ask for the BUY THREE GET FOUR special.
Design Your Own
In our ongoing efforts to make Second Style Magazine the best publication that it can be, we have decided to introduce a new set of advertisement standards starting in the new year. These new guidelines apply only to the magazine, not to web banners. So what are they?
2pg Spread: 6000 x 3882
Full Page: 3000 x 3882
Half Page Horizontal: 3000 x 1941
Half Page Vertical: 1500 x 3882
Quarter Page: 1500 x 1941
There is now a new minimum resolution for images. Remember that for best quality results, shoot any shots from within Second Life to these specs as well. (Dimensions are in pixels, Width x Height)
Snapshots in SL should be taken with High Resolution checked in the Client Menu, with any avatars shown well-lit. We will post a link to a tutorial about this if you have any doubts, and an updated version when Windlight is finalized
Advertisements should be free of trademarked and copyrighted images and content unless you own the rights.
Ad content should be appropriate for the audience. Nothing too hardcore or offensive. We would also like to keep nudity in the realm of the tasteful and artistic.
We reserve the right to refuse ads that don’t meet these standards, but this is not us versus our advertisers! We do want to help. If you have any questions about the standards, or even need some help updating or double-checking current ads, please don’t hesitate to contact Felicity Blumenthal. And don’t forget, we do also offer ad design services!
Submit ads to felicityblumenthal@yahoo.com as highest quality JPGs or full color PNGs. Provide a Click-through URL (can be a SLURL) for the PDF version. If one is not provided we will assume one is not wanted.
Ad submission deadline for the Issue #25 is June 20th.
Web Ad Prices/Packages
With purchase of Full Page Ad: Complimentary 2000 Impressions
Web Ad Packages
Button
5,000 impressions = L$1,000 (Campaign time frame 7 days)
10,000 impressions = L$2,000 (Campaign time frame 15 days)
20,000 impressions = L$5,000 (Campaign time frame 30 days)
Banner
5,000 impressions = L$2,000 (Campaign time frame 7 days)
10,000 impressions = L$5,000 (Campaign time frame 15 days)
20,000 impressions = L$10,000 (Campaign time frame 30 days)
Between the blog and the magazine website, we serve approximately 2500 impressions per day.
Design Your own
If you wish to design your own ad, there are a few guidelines to follow:
Ad Requirements
Button: 125 x 125 pixels
Banner: 468x 60 pixels
Click through URL or SLURL
**Ads submitted cannot be larger than 40k (10k or less would be preferable.)
Ads will be rotated between the Second Style website, Fashion Blog and Second Man. Please specify where you would like your ad to show. If nothing is specified, it will run on all our sites.
Please submit ads to felicityblumenthal@yahoo.com
Thank you,
HeatherDawn Cohen
Director of Adverting and Marketing
Senior Designer
Second Style
