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3pointD: American Apparel to open in Second Life

By Celebrity Trollop | June 15, 2006

AanightWalker Spaight’s typist Mark Wallace writes over at 3pointD.com that RL fashion house American Apparel, is opening a store in Second Life.

Popular Second Life architect and content-creator Aimee Weber of in-world brand *PREEN* sends news that she’s just designed and built an in-world showroom for real-world fashion brand American Apparel. The store, located on a private island in Second Life, is set to open as soon as this weekend…

The fashions themselves are patterned after American Apparel’s real-world clothes, and were designed by several designers, including Aimee, though she wouldn’t say who else was involved. The clothing will be priced “high-priced reasonable” compared to other SL fashions, Aimee says.

There’s more details in a forum thread here.

Topics: Uncategorized |

2 Responses to “3pointD: American Apparel to open in Second Life”

  1. I have such mixed feelings that I don’t even know what to say, but is still have that little “speak up girl!” voice in my mind.
    No doubt I’ll be poking around when it’s all opened up… but I won’t let myself buy as much there as I would at Nylon Outfitters or Dazzle. There’s just a mild stigma there for me.

    Posted by: Iris Ophelia on June 15th, 2006 at 3:09 pm
  2. I’m not sure how I feel about American Apparel, but that is one hell of a build. It’s beautiful.

    Posted by: Alaska Metro. on June 16th, 2006 at 12:38 am